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 enlarge | Authors: Chip Heath, Dan Heath
Publisher: Random House
Category: Book
List Price: $25.00
Buy New: $13.50
You Save: $11.50 (46%)
New (42) Used (20) Collectible (4) from $13.50
Avg. Customer Rating:  208 reviews
Sales Rank: 202
Media: Hardcover
Edition: 1
Number Of Items: 1
Pages: 336
Shipping Weight (lbs): 0.8
Dimensions (in): 8.2 x 5.6 x 1.3
ISBN: 1400064287
Dewey Decimal Number: 302.13
EAN: 9781400064281
ASIN: 1400064287
Publication Date: January 2, 2007
Availability: Usually ships in 1-2 business days
Shipping: Expedited shipping available
Condition: Brand New!
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| Customer Reviews:
 good book, not a fun read July 31, 2008
The cover made this book seem like it would be dynamic, fun and engaging to read. I did not find that to be the case, so I never made it clear through the book. The content was interesting once I got through it. I think the reason I had a hard time with the reading was that the authors didn't move through the content in a concise way. Topics felt a bit drawn out. Still, the fundamental ideas here are valuable and worth knowing.
Useful Communication Advice July 26, 2008
Enjoyed this book and will be keeping it in my collection for future reference. Emphasis on crisp messages and refinement of language to get down to the most effective and essential message.
More people should take this advice to constantly improve and refine their message until it is tight and sharp.
 Too many chapters to "Stick" July 24, 2008
Well, I was impressed with the cover and the color of the book. Interestingly enough, the authors "made it (the contents) stick after a few chapters. The clinics while helpful could have been reduced. A little to academic for the common man ( I have my masters degree). My total assessment is still out with the jury at this point.
 Made to Stick July 20, 2008
Really love this book - one of the best actionable business books I've read in a long while.
it stuck!! July 18, 2008
Hey this is a must have for any researcher who struggles to get their message out there. The why's of how things work in the skill of remembering process is amazing. I read the book twice and now have it as my bible!
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